White Papers
Sharing knowledge that comes from accurate, quantitative and actionable customer measurement data is part of our core values. RitterAssociates now delivers and offers opportunities to explore what is top of mind for your customer. RitterAssociates affords clients with access to consumer insight and research that sets the stage for the introduction of products and services leading to new, untapped revenue streams.
Our webinars are designed to advance the industry and are delivered “live to your desktop” as a service to the industry. Each webinar attendee will receive a complimentary copy of a white paper based on the webinar which will discuss the important information presented. For more information about a previously presented webinar, call us at 877-284-9785 or email knowledge@ritterassociates.com today.
2009.12 – Mystery Shopping as an Effective Tool in TPM
Many trade promotion management (TPM) tools are centered on technology and designed to help companies measure promotion effectiveness and track ROI. But, there is also a way for companies to gain insight into trade promotion compliance and improve the quality and effectiveness of promotions using mystery shopping. See how today!
To download this white paper, click here
2009.11 – Understanding Coffee Drinking Preferences White Paper - FREE
Download a free copy of our research exploring one of the most profitable segments of the c-store industry. Our white paper reveals the top 0 destinations for hot/iced coffee purchases, what are the most significant attributes frequent and infrequent coffee drinkers look for when making their purchase, and price points consumers are willing to pay.
To download this white paper, click here
